Mee Mee, a popular brand in the mother and baby care space, approached us for an important project. They were supporting the International Breastfeeding Week as a brand, and wanted to know how they could go about it. We developed an extensive concept for the same, tying the concept beautifully with the brand, which worked smoothly right from the logo to advertising to their in-store spaces. This then led them to give us another important project—the 25 year anniversary of their parent company, Me n Moms. Needless to say, they had a truly rocking silver anniversary.