Prabhat Dairy is one of the old, established players in the dairy industry across Maharashtra. Strong in the B2B segment, they were looking to extend their formidable presence in the B2C space too. We worked closely with them and the design firm DY Works during the re-branding stage and later took charge of the entire communication strategy across all touchpoints. The results were there to be seen instantly with the brand getting high visibility across the shelves and stores of Mumbai and rest of Maharashtra.
RADIO SPOTS
Jalebi Radio
Kaju Katli
Laddoo
